Jim Jones addresses critics who tell him to ‘buy black’ after Gucci store incident

Jim Jones’ recent trip to a Gucci store was, from his point of view, far less than a five-star experience. The Harlem native’s review of the store’s poor customer service on Twitter later led to many suggesting he try shopping with black businesses.

Critics accused the ‘We Fly High’ emcee of “begging” the luxury brand’s attention, with some pointing out that the timing of his visit fell during Black History Month.

NEW YORK, NEW YORK – JULY 14: Rapper Jim Jones performs during week four of the BIG3 Three-on-Three Basketball League at Barclays Center on July 14, 2019 in the Brooklyn borough of New York City. (Photo by Mike Stobe/BIG3/Getty Images)

Alongside his video segment on the #DripReport weather report, Jones told his quibblers, “Please, I have to support black designers, because if you really know me, you know what I’m talking about.”

He continued, “My preference is my preference and that preference is drip. It has no color for me, but when I get a little drop from a black designer, it’s a fly drop, I get super excited and can’t wait to talk about it on my platforms.

Jones then drew attention to an Instagram page he created that showcases bags created by black and brown designers. The page is said to have been active for over a year with 20 posts. “I love the black period, don’t play yourself #khaledvoiceanotherone,” he added.

However, people in the comments section weren’t ready to give up on the rapper just yet, including one Instagram user referencing past Gucci controversies. “It’s cool and all, but we’re already leading Gucci for the same things they do to others,” the Instagram user wrote. “Gucci did this to you rich ones, imagine how they treat ordinary black people.”

Another person commented: ‘But yet you ended up at Gucci for over an hour begging them to take your money. I thought they said if you knew better, you’d do better. Do better Jim!

A third person decried Jones’ lack of effort on his supposed Black brand promotional page. “There are only 20 posts on this page that cannot represent the breadth of your knowledge of black brands. Show this page some more love to balance your love of non-black designers,” a tweeted third person “You may have preferences, but black should be a priority!”

Earlier this week, Jones slammed Gucci for showing him and those around him no hospitality when shopping. The rapper claimed that the vendors did not help them, that they did not receive free water or champagne, and that they had the opportunity to speak to a manager.

The group eventually left Gucci and finished shopping at other luxury fashion retailers, including Louis Vuitton and Bergdorf Goodman.

More stories from our partners:

Chrissy Lampkin hits out at critics shaming her for not being married to longtime boyfriend Jim Jones

“We’re going the wrong way” | Deion Sanders thinks the NFL should give three expansion teams to black owners

‘I’m going to take everything off the table’: Comedian Dave Chappelle helps the Torpedo affordable housing project in the small Ohio community he lives in