Crypto.com becomes official crypto trading platform for Qatar 2022

March 23 – Cryptocurrency sponsorship has arrived at FIFA with Crypto.com become the exclusive cryptocurrency trading platform partner for the Qatar 2022 World Cup.

Crypto.com becomes the sixth sponsorship partner of Qatar 2022 alongside Vivo, Hisense, McDonald’s, Budweiser and Mengniu.

This is the second tier of the FIFA sponsorship categories and relates to Qatar 2022 only. The sponsor category is below the FIFA main sponsor category which includes Qatar Airways, Visa, Hyundai, Wanda, Coca-Cola and Adidas who support all FIFA events.

The sponsorship will give Crypto.com a branded presence inside and outside the tournament stadiums. It will also provide promotion of the digital platform, as well as opportunities for new and existing Crypto.com users to attend matches or win exclusive merchandise.

“We couldn’t be more excited to sponsor the FIFA World Cup, one of the most prestigious tournaments in the world, and to raise awareness of Crypto.com around the world,” said Kris Marszalek , co-founder and CEO of Crypto. com.

“Through our partnership with FIFA, we will continue to use our platform in innovative ways so that Crypto.com can power the future of world-class sports and fan experiences around the world.”

Founded in 2016, Crypto.com has more than 10 million customers and has more than 4,000 employees in its offices in America, Europe and Asia.

“Crypto.com has already demonstrated its commitment to supporting top-tier teams and leagues, major events and iconic venues around the world, and there is no platform bigger, or with greater greater reach and cultural impact than FIFA’s global football platform,” said Kay Madati, Chief Commercial Officer of FIFA.

No value was given for the transaction.

Crytpo.com has expanded its soccer sponsorships in addition to already high-profile partnerships with other sports, including motorsports, MMA, basketball, and ice hockey. Most recently, Crypto.com acquired the Los Angeles naming rights deal for Staples Arena, which is now Crypto.com Arena, and also became the official cryptocurrency exchange and trading platform. currency for the men’s and women’s professional football leagues in Australia.

Qatar will host the World Cup from November 21 to December 18. It will be the first European Winter World Cup and the last in the 32-team format.

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