This is after its promotional material of a limited-edition Snickers bar said the product would only be available in the “countries” of South Korea, Malaysia and Taiwan.
It went viral on China’s Weibo microblogging platform and users criticized it for calling Taiwan a country, Reuters reported. China claims Taiwan as its own and has threatened to annex it by force if necessary.
Following this, Mars Wrigley posted an apology on his Snickers China Weibo account on Friday, saying the affected content had been edited.
When news of Mars Wrigley’s apology broke, Twitter users reacted in amazement.
@Reuters Now candy bars are political?
— Dan_Steele (@Fishh_and_chips) 1659706618000
@Reuters Oh really. Who owns them? The Chinese? Taiwan is an independent country. Growing up…
— andrébruton (@andrebruton) 1659706711000
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