Category Archives: Measuring Impact

Finding Digital Measurement Success, Part 2: Attribution and Incrementality | Advertising

In our first installment of this series (“Finding Numerical Measurement Success, Part 1: Cohorts vs. Clicks”), we established that it is important to use a metric cohort to measure success, but there are two One more methods savvy marketers use to really quantify success: attribution and incrementality. Although these terms are widely used to solve […]

Giving Impact Generates Lifting Power | Way of life

Impact. The word has several definitions and a multitude of synonyms. From collision and contact to the meaning of the print, the meaning varies depending on its context. For the Women’s Fund of Smith County, impact has been at the heart of our mission since the organization was founded in 2008. In this context, I […]

White Duck Outdoors Dominates Glamping 2021 as Largest Tent Exhibitor

“],” filter “: {” nextExceptions “:” img, blockquote, div “,” nextContainsExceptions “:” img, blockquote “}}”> Access everything we post when you> “,” name “:” in-content-cta “,” type “:” link “}}”> sign up to Outside +. Aurora, CO (October 5-6, 2021) – US based glamping tent supplier White duck outdoors was the biggest exhibitor of The […]

CEOs have a role to play in creating digital value

Jacques Wessels, CEO, FlowCentric Technologies. As organizations increasingly launch digital initiatives, many of which have been accelerated by the disruption caused by the COVID-19 pandemic, it is up to CEOs to verify whether these initiatives deliver the expected business value and benefits. This is the point of view of the CEO of FlowCentric Technologies, Jacques […]

$ 578 Million Tunable Diode Laser Analyzer (TDLA) Market Size, Globally, by 2028 at 7.25% CAGR: Verified Market Research®

The advantages offered by the tunable diode laser analyzer, such as accuracy, low maintenance, fast response, high sensitivity, safety monitoring, boiler combustion control, stable and accurate measurements, stimulate the market. JERSEY CITY, NJ, November 24, 2021 / PRNewswire / – Verified Market Research recently published a report, “Tunable Diode Laser Analyzer (TDLA) MarketBy Methodology (In-situ […]

🌱 Fly out of DIA? Arrive early! + Review of the good news

Hey, Denverite friends! Amber Fisher here with your copy of the Sunday Denver Daily. I bring you a DIA vacation travel reminder, a summary of the great news, CDC vacation tips, and the latest list of pets that are looking for their forever home. First, the weather forecast for the day: You can expect a […]

Study determines that PAH-SYMPACT is suitable for use in patients with SAPH

New study to understand pulmonary hypertension symptoms associated with sarcoidosis and their impact on the lives of patients determined that the Pulmonary Arterial Hypertension Symptom and Impact Questionnaire could be used to properly assess patients . According to the findings published in BMC Pulmonary Medicine. Patient-reported outcomes reported through PAH-SYMPACT may be beneficial in understanding […]

2021 Women’s Club Defensive Player of the Year

Celebrate the best defensive performances of the season. November 17, 2021 by Ultiworld in Price with comments The Ultiworld Women’s Club Awards 2021 are presented by Five Ultimate; all opinions are those of the authors. Please support the brands that make Ultiworld possible and buy from Five Ultimate! Ultiworld is pleased to announce our annual […]

Terrestrial Laser Scanning System Market Size, Growth (2021-2028)

New Jersey, United States, – A new informative report titled “Terrestrial Laser Scanning System Market Size 2021 by Key Players, Types, Applications, Forecast to 2028 “ was recently published by Verified Market Research® in its massive database that helps shape the future of businesses by making well-informed business decisions. It offers a comprehensive analysis of […]

State of B2B content marketing in 2021 [Infographic]

B2B sales cycles are long and the buyer’s journey is complex. Content marketing fits in well with these aspects because it is not directly aimed at a hard sell. Instead, it aims to educate and help prospects. A survey by FocusVision even found that the average B2B buyer can consume 13 pieces of content before […]

Video Measuring Systems Market 2021: Global Industry Size and Growth Opportunities Till 2027 | Market players: Hexagon, Carl Zeiss, Mitutoyo, Nikon, Keyence, Advantest, Wenzel Prazision, Zygo, Vision …

The Global Research Analysis Report Video Measurement Systems Market examines historical data and emerging technologies to identify the main drivers influencing the development of the industry. The report also contains expert advice that helps consumers focus on their development goals and make informed decisions. The most significant trend prospects and major drivers for the growth […]

Tax evasion is about children’s rights

The UN Committee on the Rights of the Child should ask Switzerland to report on the extraterritorial impact of its tax policy, says international law professor Alexandra Dufresne. This content was published on November 6, 2021 – 10:00 November 6, 2021 – 10:00 Comment from Alexandra Dufresne Alexandra Dufresne teaches American law, international law and […]

Center Focus Visual Field Test Accurately Measures Change in Glaucoma Defects

04 November 2021 2 minutes to read Source / Disclosures Published by: Source: Phu J, Kalloniatis M. Le 10-2 provides more information to track visual field progression in central visual field defects compared to 24-2. Presented at the American Academy of Optometry Annual Meeting; 2-6 Nov 2021; Boston. Disclosures: Phu reports that the study was […]

The Nordic colony changed the patterns of forest fires in Iceland

Ultimately, the Scandinavian occupation of Iceland could have been transformative enough to mitigate forest fires on the island. A research team analyzing an ice core quarried from the area has discovered that the chemical signatures of the wildfires soaked at the time, northern communities settled on the landmass, which to this day is oddly treeless. […]

The attribution conundrum and how things measure up for 2022

Attribution models have had a bad reputation lately and it is true that various models, especially from the cross-platform business, have their challenges. But attribution is key for marketers to determine ROI in 2022. Traditionally, marketers have only been able to access backward-facing media attribution models to understand the effectiveness of their campaigns. These weren’t […]

The Internet of Things, Construction Risk and Insurance: A Transformational Combination

David Bowcott When risks arise on the construction project, four balance sheets are most often affected: the contractor’s balance sheet, the insurer’s balance sheet, the design office’s balance sheet and in some cases, the master’s balance sheet. ‘work. The pain inflicted on the finances of these three entities is often done in painful, isolated silence. […]

OUTLOOK, RECENT TRENDS AND GROWTH FORECASTS 2021-2027 – Puck77

The last released Video Measurement Systems Market A study assessed the future growth potential of the global video measurement systems market and provides useful information and statistics on the structure and size of the market. The report is intended to provide market intelligence and strategic insights to help policymakers make sound investment decisions and identify […]

Global Coordinate Measuring Machines Market Overview to 2027 – Featuring Hexagon, ITP, and Nikon Metrology, among others

DUBLIN, October 22, 2021– (BUSINESS WIRE) – The report “Coordinate Measuring Machines (CMM) – Global Market Trajectory & Analytics” has been added to ResearchAndMarkets.com offer. Amid the COVID-19 crisis, the global coordinate measuring machines (CMM) market estimated at US $ 2.8 billion in 2020, is expected to reach a revised size of US $ 4.1 […]

Netflix announces radical change in audience engagement measurement

Netflix announces a new, more accurate viewing metric in its Q3 Letter to Shareholders following the success of Squid Game. Netflix has announced that it will change the way it measures viewer engagement going forward, which can be attributed to the global success of Squid game. In recent years, the streaming service has used a […]

Drought in the Northern Great Plains

Decades of drought in the southwestern United States have led some scientists to classify the intense and prolonged drought as a “mega-drought.” But drought in North America took a different form in 2021, affecting areas that don’t experience long-term or intense drought as often. The northern Great Plains have faced drought for months. According to […]

Regulators underestimated the scale of the California oil spill

Regulators reviewing plans for an oil pipeline off the coast of Orange County in the 1970s examined the potential damage in the event of a ship’s anchor strike, but downplayed the risks, concluding that a resulting spill would be minor, according to documents reviewed by the Times. Regulators predicted in 1978 that a leak would […]

Social business law, the first step in the new economy

You are reading Entrepreneur United States, an international Entrepreneur Media franchise. We have talked a lot about a new economy , to forget old models or to find a new way of doing things . Indeed, many of today’s problems – climate change, inequity, overexploitation of resources – have been blamed on capitalism and in […]

Foundation’s impact grows with broader fund base | New

MENOMINEE — As Executive Director of the M&M Area Community Foundation, Paula Gruszynski understands the challenges small organizations face. Many are strapped for cash and often don’t know how the foundation can help them. For these groups, the community foundation intervenes while large organizations do not. “We are all volunteers,” said Alison Christy, a registered […]

Microsoft makes its emissions impact dashboard available to all cloud customers

Microsoft wants to give its customers more information about the impact of their use of the company’s cloud services on the environment. That’s why the company today announced the general availability of its new Emissions Impact Dashboard, which follows the launch of the Microsoft Sustainability Calculator in January 2020. With the new Emissions Impact Dashboard, […]

Public procurement requires a new look at value

© Irstone Simon Payne, Client Director at Proxima, discusses the challenges public sector procurement teams face and how they can deliver social value Over the past two decades, public sector procurement has been very focused on value for money, or VFM, as it has been commonly referred to since Gershon 2003/4.The review and, as such, […]

Define and measure the social legacies of sporting events

The Organizing Committee for the Summer Olympics in Tokyo has implemented various initiatives for the Games, trying to use them as “a springboard to advance the city’s heritage and enrich the lives of its inhabitants for years to come ”. The goal of these initiatives is the creation of tangible and intangible legacies. Unfortunately, the […]

How iOS 14’s Privacy Change Affects Small Businesses

Opinions expressed by Contractor the contributors are theirs. You are reading Entrepreneur United States, an international Entrepreneur Media franchise. Last spring, Apple introduced the AppTracking Transparency framework. Now, different companies need to provide information on how their app collects and uses consumer data. The user will then be able to decide whether they want this […]

Job evaluation tests can carry significant liability

Job reviews have recently proven to be a significant source of risk for employers, especially when they can create a disparate impact on a protected category. This was demonstrated recently when an employer struck a $ 1.35 million settlement with a female candidate. This lawsuit was based on a hiring assessment requiring applicants to lift […]

Panametrics’ torch control and digital verification platform available to upstream operators

Panametrics, a Baker Hughes company, has announced a new feature that means its torch control and digital verification platform, flare.IQ, is now available to upstream operators for the first time. flare.IQ was originally launched in 2017 to support downstream oil and gas operations, but this new feature allows upstream operators to better understand their flare […]

GAA does not provide energy saving effects in broilers

Under experimental conditions, guanidino acetic acid (GAA) has been shown to provide no energy saving value in the feed. This article will deepen the study and the surprising results. What do we know about guanidino acetic acid (GAA) and its impact on energy metabolism? GAA is synthesized in the kidney using glycine and arginine. Then, […]

ITC Event: From Competition to Collaboration in Sustainability Standards | News | SDG Knowledge Center

We need more collaboration to achieve sustainability goals in global supply chains. This was one of the key messages speakers emphasized in a hybrid session on the role and evolution of voluntary sustainability standards (NSVs) as tools to build a greener global trading system and more sustainable. The event was hosted by the International Trade […]

The world arrives in Leeds for a breathtaking artistic spectacle

The whole world will be lit up in Leeds next month when Light Night brings to the city a stunning, illuminated recreation of planet Earth. Gaia, created by artist Luke Jerram, has captivated audiences around the world and will be one of the most compelling visual pieces in this year’s spectacular cultural showcase on October […]

Critical Moments and Results-Based Management Thinking

Results-based management guides all management activities towards the ultimate achievement of the results defined at the base The main objective of this short essay is to explore the basic concepts and approaches of the results-based management system (RBM). I also want to discuss its uses in development results, the challenges of results-based management systems, and […]

For campus ‘porosity hunters’, climate resilience is the goal | MIT News

At MIT, it’s not uncommon to see groups navigating campus with smartphones and measuring devices in hand, using the Institute as a testing ground for research. For a week this summer, more than a dozen students, researchers and professors, along with an altimeter, could be seen doing just that as they walked through MIT to […]

Princeton Empower 2021 Conference Seeks To Increase Opportunities For Black Entrepreneurs From All Academia

“Now is the accepted moment, not tomorrow, not a more suitable season. It is today that our best work can be done and not a future day or year.” – WEB Du Bois Illustration by Wright Señeres, Princeton Entrepreneurship Council With this quote, Dr. George T. French, Jr., president of Clark Atlanta University, a historically […]

Sustainability indicators: the time that investors look in the mirror

Investors look for sustainability and non-traditional measures from the companies they invest in, but what if they hold themselves accountable in the same way? By focusing the sustainability objective inward, the fund will be able to better anticipate and adapt to new risks and opportunities in the years to come. From people and the planet […]

New Law Firm Commitments Include Goal That Ties Partner Salary to Diversity

Signage is visible outside the Baker Botts law firm in their legal offices in Washington, DC, United States, on May 10, 2021. REUTERS / Andrew Kelly 50 law firms have signed up to the Diversity Lab program Baker Botts among companies to publicly commit to certain actions The company and law firm names shown above […]

Maryland Revises Valuation Rules and Offers Alternative Methods of Determining Creditworthiness | Ballard Spahr srl

Maryland has enacted legislation that revises the rules for determining creditworthiness. On May 30, 2021, Maryland Governor Lawrence J. Hogan (R) signed HB1213 in the law, which adds to the Maryland Code Ann. Financial institutions (FI) § 1-212. As of October 1, 2021, certain financial institutions (banking institutions, credit unions, savings and loan associations, community […]

Changes in tax legislation and proposed tax increases could impact private equity transactions and mergers and acquisitions – Tax

United States: Changes in tax laws and proposed tax increases could impact private equity transactions and mergers and acquisitions September 28, 2021 Kramer Levin Naftalis & Frankel LLP To print this article, simply register or connect to Mondaq.com. The House Ways and Means Committee recently released legislative proposals as part of the “Build Back Better” […]

Measuring mental health in humanitarian crises: a validity guide for the practitioner – world

Abstract Background: Methodological advances are underway to measure mental health in humanitarian crises. This special section describes many innovations. Here, we take a practitioner’s perspective to understand key issues related to mental health assessment in humanitarian settings and how innovations contribute to the field. Main body: In this guide for practitioners, we address the following […]

San Diego remains the country’s third largest power in life sciences

San Diego County remains the nation’s No.3 life sciences hotspot, with the industry’s rapid rise virtually unaffected by the COVID-19 pandemic, according to two recent reports. Commercial real estate firm Jones Lang LaSalle ranked the top 10 life sciences markets in the United States based on factors such as the number of residents in each […]

Experts vote on iOS 15 updates and changes – Internet

The first big thing many marketers will notice is that open rates are no longer the benchmark for measuring email engagement. Instead, Apple’s iOS 15 rollout makes using images as a measure of email open rates questionable. “[For] Apple Mail users on iOS 15 or MacOS, metrics of email open rates will be very inaccurate […]

Employer ESG goals and results are important for next-generation talent

If we look at global workforce trends, several research studies have estimated the composition of the workforce in 2020 and beyond, and most of them predict that Gen Z (born between 1997 and 2012) and Generation Y (born between 1981 and 1996) would together constitute more than 60% of the working population (and beyond) by […]

Big Tech Should Pay To Damage Mental Health

A the Wall Street newspaper investigation Newly uncovered internal research shows that Instagram is harmful to the mental health of around one-third of teenage girls, with black girls being the hardest hit. This is a serious threat to the health of our youth and Congress and the Biden administration must aggressively pursue a regulatory and […]

National task force recommends removing race from kidney function equation

Nwamaka Eneanya, MD and MPH, assistant professors of medical epidemiology, are members of the Integrated Task Force, who have advocated for the exclusion of race from kidney function algorithms and produced new clinical recommendations.Credit: University of Pennsylvania Perelman School of Medicine The national task force announced Thursday that it is recommending the immediate implementation of […]

Wales’ Largest Cohort and Center of Excellence Honored for Coleg Cambria

COLEG CAMBRIA will benefit from a world-class skills enhancement after being selected to join an elite training program. The College of North East Wales is one of 12 institutions to be part of the WorldSkills UK Center of Excellence, in addition to the 20 announced last fall when the three-year pilot was launched. The Center […]

Players, unions and competitions support new guidelines for rugby contact training load

* Best practice contact training load guidelines aim to reduce the risk of injury while maintaining or improving performance *New guidelines set recommended weekly limits for full contact training (15 minutes), controlled contact (40 minutes) and live training (30 minutes) *The guidelines follow a global consultation, including feedback from nearly 600 players in elite men’s […]

Eye tracking results highlight the importance of measuring attention in digital advertising

Adnami Adnami logo Data from Userneeds and OMD Denmark highlight the importance of high-impact formats when it comes to attracting public attention Visibility is not the same as attention and this study shows that existing metrics don’t go far enough when it comes to understanding what ‘good’ looks like in digital media. – The CEO […]

How to Build a Business Case for DEX that Executives Listen to

PHOTO: Sam Manns | unsplash We often hear it said that “employees don’t leave companies, they leave managers”. Ultimately, they also leave the technology. Especially when this technology causes frustration and hinders the achievement of goals. Digital Employee Experience (DEX) is the combined experience of employees interacting with technology in the workplace. In short, this […]

Don’t let Apple’s new privacy rules derail your bank’s marketing

Subscribe to The Financial Brand FREE by email! Rather than become more relaxed about data privacy, consumers are increasingly strained and many are taking steps to protect their data. Cisco has found that seven in ten consumers will spend time and money protecting their data. Consumers already widely use ad blockers (47%) and browser extensions […]

Attention Council appoints Andy Brown as its first CEO; becomes a membership organization | New

NEW YORK and LONDON, September 20, 2021 / PRNewswire-PRWeb / – Andy Brown, former CEO of Kantar Media, has been named the first CEO of The Attention Council (TAC), a non-profit organization of advertising and media leaders helping the industry to advancing the next generation of metrics. Brown will lead TAC in its transition to […]

Combining antibody markers to improve SARS-CoV-2 serosurveillance

Seroepidemiologic studies can provide accurate information on viral infection death rates and degree of transmission in different populations. Such studies also provide insight into disparities in infection rates without bias in health-seeking behavior. Serosurveillance data are useful in estimating the disease burden and the magnitude of immunity of the population. Study: Combine antibody markers for […]

Nigerians will continue to hold lawmakers to account on bills and other duties

Antoine Ubani Posted September 19, 2021 My attention was drawn to a statement by the Speaker of the House of Representatives, the Hon. Femi Gbajabiamila, to the effect that assessing the performance of legislators on the basis of sponsored bills is an “unhealthy practice and should not be encouraged”. It is quite unfortunate that the […]

How Gators fans could affect Alabama quarterback Bryce Young

Alabama quarterback Bryce Young kicks off his first real road career on Saturday afternoon in Florida as the leader of college football’s top-ranked team. The game will begin at 3:30 p.m. on CBS and can be streamed via the CBS Sports app. The Crimson Tide could be on high alert, according to ESPN College Football […]

What is product engagement and why is it important?

Product engagement is a critical factor when it comes to driving revenue, retention and adoption of your mobile app. Engaging customers in your product experience is essential to converting casual users into your most valuable customers. In this article, we’ll go over the basics of product engagement and some tips for increasing product engagement. What […]

Irritable Bowel Syndrome (IBS) Diagnostics Market worth US $ 3,117.79 million by 2028 at a CAGR of 4.7% globally, COVID-19 impact and analysis by The Insight Partners

NEW YORK, September 17, 2021 / PRNewswire / – According to a new research study on “Irritable Bowel Syndrome (IBS) Diagnostics Market to 2027 – Global Analysis and Forecast – by Diagnosis and Indication” the market is expected to reach US $ 3,880.91 million in 2028 US $ 2,470.61 million in 2020. The market is […]

Digital Airborne Particle Counter Market Size, Growth and Analysis by Major Key Players – Particle Measuring Systems, TSI, Beckman Coulter, Rion

Sample download request Request a discount Company Profile The latest recently published study, The Global Digital Airborne Particle Counter Market forecast period, 2021-2028. According to the study, the global digital airborne particle counter market was valued at XX USD and is expected to reach XX USD by 2027, exceeding only XX USD and averaging XX% […]

Five IT Metrics CIOs Should Focus On

As the number of IT metrics grows, it’s critical that CIOs identify which ones provide them with the best insight into critical business functions. Metrics are essential tools that can help CIOs focus their teams and resources on key business areas such as transformation and operations. While very useful, metrics, when misused, can be dangerous. […]

The day – Business files

WORKSHOPS Chelsea Groton Bank will launch their 5 week “Cultivating Great Business: Small Business Bootcamp” on October 5th. The free small business series, designed for aspiring and established entrepreneurs, is offered as part of the bank’s financial education program, University of Chelsea, in partnership with the Norwich Community Development Corporation and the Greater Norwich Region […]

AiAdvertising Appoints New Director of Product and Marketing

SAN ANTONIO, Aug.26, 2021 (GLOBE NEWSWIRE) – AiAdvertising, Inc. (AIAD), a technology-driven digital advertising solutions provider, today announced that Kevin Myers will be appointed Chief Product and Marketing Officer and lead the future of the company. development of SWARM. In addition to his appointment as CPMO, Mr. Myers will continue to serve on the Board […]

Lack of knowledge about the effect of strong waves on offshore structures

Equinor’s Sleipnir A Platform in a Storm (Equinor) Posted on August 22, 2021 at 3:42 PM by The maritime executive The force of waves hitting offshore platforms, windmill pillars, ships or other offshore structures can cause enormous damage. One of the fundamental – and unresolved – problems in designing this type of large structure is […]

Optimistic business lessons from a difficult year of pandemic life

Entrepreneurs see opportunities where others see obstacles. They think the challenges are exhilarating rather than scary. Knowing that the past year has been filled with more challenges and obstacles than ever before – and in light of World Entrepreneur Day this month – I wanted to see how business leaders navigate the business environment. ‘today. […]

The market for 3D coordinate measuring machines presents a

The global 3D coordinate measuring machines market presents driving factors and future opportunities for vendors. soon. Apart from this, the report examines major market developments such as product launches, deals, acquisitions, partnerships, mergers, etc. In order to understand the current market dynamics and their effects over the forecast period 2021-2027. The study also includes a […]

Inside Track: shedding light on hidden issues

Missy Weismann’s experience as a Law Enforcement Research and Intelligence Analyst has helped the people of Kent County see and solve a significant criminal problem that too often goes underground. This problem is human trafficking. Federal government defines trafficking in persons as the “recruitment, transport, transfer or harboring” of individuals with or without consent “through […]

M&M reports first quarter profit of 424

Mahindra & Mahindra reported profit of 424 crore for the first quarter ended June 30, compared to a loss of 49 crore for the corresponding period last year. The company had reported a profit of 1,513 crore in the fourth quarter ended March 31. The consolidated net profit of the company was affected by the […]

Investigate how noise affects sleep and human health

Sleeping safe is one of the most basic human needs for staying fit and maintaining bodily functions. How does hearing environmental sounds influence the quality of our sleep? Assistant Professor Junta Tagusari from the Laboratory of Regional Environmental Problems, Graduate School of Engineering, is studying the best method to measure noise and how it affects […]

Air pollution is hurting people in developing countries at an alarming rate. A climate school project wants to help.

DW: Several years ago, I volunteered to serve as the State Department’s Air Quality Fellow and was posted to a post in Kinshasa, DRC. Since then, I have learned more and more about the problem of air pollution in countries of the South (especially in Africa) and I have become more involved in research in […]

Review assesses evidence of intensifying water cycle in Indian Ocean

Co-author Sujata Murty collects pieces of coral coral during the underwater drilling process. Credit: Justin Ossolinski The Indian Ocean has been much warmer than other basins over the past 50 to 60 years. Temperature changes throughout the basin can be clearly attributed to human-induced climate change, but modern changes in heat and freshwater in the […]

2021 Global Ostomy Measuring Devices Market Industry Analysis – NeighborWebSJ

This report also studies and assesses the impact of the Covid-19 outbreak on the Ostomy Device industry, involving potential opportunities and challenges, drivers and risks. We present the impact assessment of the effects of Covid-19 on the Ostomy Measuring Device and market growth forecast based on different scenarios (optimistic, pessimistic, very optimistic, very likely, etc.). […]

Carbon market faces slow progression to success in China

A cooling tower and chimneys are seen at a thermal power plant on a polluted day in Beijing, China, November 3, 2018. HONG KONG, July 19 (Reuters Breakingviews) – China’s new carbon market on the surface seems too full of holes. The world’s largest emissions trading system began on Friday with more of a fizz […]

“Chilling effect”? Financial professionals diverge on possible outcomes of Biden’s call to curb mergers and acquisitions

In fact, LaBine has said that in the short term, he expects companies to continue with merger activity out of caution, as the Biden administration could get heavier in the future. “You might see some acceleration (in M&A activity) in the near term,” LaBine said. “Longer term, additional planning for navigation and additional speed bumps, […]

Apple’s new iPhone feature is a triumphant success

Apple’s recently launched iPhone privacy feature, App Tracking Transparency (ATT) turns out to be a triumphant success, that is, if you care about privacy. PUBLICITY According to a recent Bloomberg article, the ATT of iOS 14.5, as expected, has really hurt the tastes of Facebook and its advertisers. In fact, the latest figures from Branch, […]

Nayax acquires Weezmo to drive CX

Nayax Ltd. (TASE: NYAX), the leading provider of cashless solutions, today announced the acquisition of Weezmo, a technology start-up focused on connecting the online customer journey with in-store purchases, driving a better customer experience and increased sales for traders. With the help of Weezmo technology, businesses can tie their online marketing efforts to physical point-of-sale […]

Pivot Respiration Sensor Receives Extended Usage Indications

REDWOOD CITY, Calif., July 12, 2021 (GLOBE NEWSWIRE) – Carrot Inc., a digital health company committed to helping people quit smoking, today announced that its pivoting carbon monoxide respiratory sensor has received expanded indications for use in a new 510k clearance by the Food and Drug Administration (FDA) based on published clinical trial data. As […]